Framed in an idyllic landscape by the foothills of the Alps, not far from Lake Chiemsee and the Herrenchiemsee palace, Rosenheim is a popular holiday spot. The architecture of the historic city centre bears witness to a centuries-old trading and craft tradition that has shaped the city to this day. Not least because it is well served by transport routes, lying as it does within a triangle of economic centres – Munich, Salzburg, and Innsbruck – Rosenheim has become the base for many highly competitive businesses from a whole variety of fields.